Dated disclosed rounds · latest 2023-03-28
Later stage / growth
EDITED
Retail merchandising & pricing intelligence SaaS
VerifiedGrowth round (unlettered — not a confirmed 'Series C')London
- Companies House
- 10692400
- GLEIF LEI
- Not matched
- Latest evidence
- 2023-03-28
- Evidence snapshot
- 2026-08-25
Exact award notices · latest No exact award match
2026-08-25
Jun 2026
Signals organise dated evidence; they do not score growth, revenue, creditworthiness or investment performance.
Evidence timeline
6 dated observations
Funding, procurement, registry and identifier records are placed on one chronology. Each row says whether it is a source fact, a record observation or reference metadata; no inferred event is inserted.
RegistryRecord observation Status observed: Dissolved
Snapshot evidence only; this row does not claim the status changed on this date.
FundingSource fact Growth round (unlettered — not a confirmed 'Series C')
$15M · 4 named investors
FundingSource fact Series B
$29M (£23.44M) · 3 named investors
RegistryRegistry fact Company incorporated
EDITED LTD · company 10692400
FundingSource fact Series A
$4.4M · 2 named investors
FundingSource fact Seed
$1.6M · 3 named investors
Latest disclosed round
Growth round (unlettered — not a confirmed 'Series C')
- Date
- 2023-03-28
- Amount
- USD 15m
- Sector
- SaaS / enterprise B2B; AI / ML / data
- Companies House
- 10692400
- ONS region
- London
Evidence status
Directory ready
- Identity
- Verified
- Match
- High — exact company number and aligned registered name
- Operating status
- dissolved
- Data origins
- Core directory, Live Chris T D1
Capital network
11 linked investors
Lead, participant, lender and other retained roles remain distinct where the source supports them. Every relationship below names its source layer, observation date, match method and publication state.
Beringea (co-lead)leadDelta-v CapitalleadFrog CapitalleadIndex VenturesleadWavecrest Growth Partnerslead; participantAtlas VentureparticipantBeringeaparticipantHermes GPEparticipantHermes GPE (existing, follow-on)participantHigh Line Venture PartnersparticipantIndex Ventures (follow-on)participant
| Investor | Role | Date | Source | Match / state |
|---|---|---|---|---|
| Beringea (co-lead) | lead | 2020-04-15 | Info ↗ · Edited ↗ · Maddyness ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Delta-v Capital | lead | 2023-03-28 | Business Wire ↗ · Beringea ↗ · Edited ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Frog Capital | lead | 2014-02 | Finsmes ↗ · Fashionunited ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Index Ventures | lead | 2011-06 | TechCrunch ↗ · EU-Startups ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Wavecrest Growth Partners | lead; participant | 2023-03-28 | Info ↗ · Edited ↗ · Maddyness ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Atlas Venture | participant | 2011-06 | TechCrunch ↗ · EU-Startups ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Beringea | participant | 2023-03-28 | Business Wire ↗ · Beringea ↗ · Edited ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Hermes GPE | participant | 2020-04-15 | Info ↗ · Edited ↗ · Maddyness ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Hermes GPE (existing, follow-on) | participant | 2023-03-28 | Business Wire ↗ · Beringea ↗ · Edited ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| High Line Venture Partners | participant | 2011-06 | TechCrunch ↗ · EU-Startups ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
| Index Ventures (follow-on) | participant | 2014-02 | Finsmes ↗ · Fashionunited ↗ | reviewed canonical company and investor alias resolutionsource-linked · published |
Funding record
4 disclosed rounds
Open a dated round to move directly between the company, named investors and source publication.
| Date | Stage | Amount | Investors | Named sources |
|---|---|---|---|---|
| 2023-03-28 | Growth round (unlettered — not a confirmed 'Series C') | $15M | Delta-v Capital · Wavecrest Growth Partners · Beringea · Hermes GPE (existing, follow-on) | Business Wire ↗ · Beringea ↗ · Edited ↗ |
| 2020-04-15 | Series B | $29M (£23.44M) | Wavecrest Growth Partners · Beringea (co-lead) · Hermes GPE | Info ↗ · Edited ↗ · Maddyness ↗ |
| 2014-02 | Series A | $4.4M | Frog Capital · Index Ventures (follow-on) | Finsmes ↗ · Fashionunited ↗ |
| 2011-06 | Seed | $1.6M | Index Ventures · Atlas Venture · High Line Venture Partners | TechCrunch ↗ · EU-Startups ↗ |
Companies House status and filing snapshot
EDITED LTD
Exact company-number match from the public register. The retained status is Dissolved; do not assume this is a currently trading company. Filing dates and SIC codes are registry context, not a credit or investment-quality assessment.
Registered record
- Status
- Dissolved
- Company type
- Private limited Company
- Country of origin
- Not stated
- Incorporated
- 2017-03-27
- Dissolved
- 2019-12-31
- Company number
- 10692400
Filing context
- Accounts category
- Not stated
- Accounts made up to
- Not stated
- Next accounts due
- Not stated
- Confirmation made up to
- Not stated
- Registry snapshot
- 2026-08-25
- Live check
- Bulk snapshot only
47910Retail sale via mail order houses or via Internet
Traceability
Source trail
Funding and investor claims retain named public-source links. This is a dated research snapshot, not a live cap table.